Audience
Subscribers
Manage the people who receive your company's emails, organize them into segments, and import or export them.
Subscribers are the people who asked to hear from your company. The Subscribers area in app.paragraph.com lists everyone, with when they joined and where they came from.
Find subscribers
- Search for a specific subscriber.
- Filter by status: active, unsubscribed, or all.
- Filter by source: Organic (signed up through your site or a post), Imported (came in with a list you imported), or Manual (added by hand).
- Filter by segment to review a targeted group.
How people subscribe
Your website includes subscribe prompts on every post and page. Subscribers receive the newsletters you send.
Anyone can unsubscribe from any email. Unsubscribed people stay in the list under "Unsubscribed" but don't receive sends.
Organize subscribers with segments
Segments are private groups for targeted sends. They aren't shown as choices when someone signs up. Select New segment to create one, and use the Segments column to add or remove a single subscriber.
To update several at once, select their rows and choose Add to segment, Remove from segment, or Unsubscribe, then confirm. If some rows can't be updated, Paragraph tells you how many failed and keeps the changes that worked.
To remove a whole segment, ask your agent to remove it by name. It asks you to confirm first. Subscribers in the segment stay subscribed, and saved sends that targeted it are blocked until you choose another audience.
Import subscribers
Export your subscribers from your current platform as a CSV.
Make sure the file has an email column and is saved as UTF-8. Extra columns are fine.
Open a chat, attach the CSV, and ask your agent to import it. To add everyone to segments, name them in the same request, for example "Import this CSV into the Events and Toronto segments." Files can be up to 10 MB, and the import runs in the background.
Imported subscribers receive your future sends and show the "Imported" source. For moving posts too, see import posts and subscribers. For large or unusual files, email support@paragraph.com.
Export subscribers
On Starter and above, select Export CSV. The file includes every subscriber your status and source filters match, not just the page on screen. Search isn't applied, so clear it if you want the file to match what you see.
Ask your agent
Your agent can answer questions about your subscribers in chat, like "How many subscribers joined this month, and from where?" For performance over time, see Analytics.